Google Will Be Shutting Down Orkut on September 30th, 2014

7/7/2014 CHARLESTON, SC – After ten years of sparking conversations and forging connections, we have decided it’s time for us to start saying goodbye to Orkut. Over the past decade, YouTube, Blogger and Google+ have taken off, with communities springing up in every corner of the world. Because the growth of these communities has outpaced Orkut’s growth, we’ve decided to focus our energy and resources on making these other social platforms […]

15 Tips to Do Influencer Marketing the Right Way

I was fortunate enough to win a pass from SEMPO to attend the Social Fresh West Conference here in San Diego, California. This came at a good time because I’m currently in the process of giving social media a bigger slice of our SEO marketing pie for our clients, because as many of you know, social media is not only getting hotter, it’s also infiltrating the search engine algorithms. So when I was called […]

10 Tumblr SEO Tips (and Counting) + 6 Secrets

Every now and then a client will ask us for tips on projects they are working on not related to our services. Our most recent request was regarding a Tumblr account. Instead of writing a long email on things you could do, we decided to write a post on things we usually do when we get our hands on a Tumblr (blog). Enjoy! 1. Like Related Tumblr Posts - This use […]

4 Things You Need to Know About Google’s Recent Update(s)

If you read any other SEO blogs or keep your ear to the “SEO-street”, it may be no surprise to you that Google just rolled out another algorithm update. The update has been called Panda 4.0 by Google’s head of spam team, Matt Cutts. But some have speculated it as Panda 4.0 AND Payday Loans 2.0 Updates. The nice thing about this update is that it’s just an update. Updates are usually bug […]

10 Onpage SEO Changes ALL Search Optimization Companies Should Implement into Their SEO Strategy

(NOTE: This post may be similar to our recent 10 post-panda onpage tips. But the difference is this post focuses on the 10 basics ALL SEOs should be doing, while that past article focuses on which strategies directly address the panda algorithm in case your site was penalized. Of course, there will be some overlap.) Due to the complex nature of (SEO), practically every SEO company provides different services. It would be […]

Social Currency – How to Use Social Media to Be More Valuable to Your Users

 Its not BitCoin. What is social currency and how can your advertising dollars be spent more effectively with it in mind? Image curtesy of socialmediainfluence.com

3 PPC Mistakes Most Beginners Make (and how to Avoid Them)

Pay-per-Click Mistakes, Pitfalls, and Oversights As a PPC manager going on 7+ years of experience, I’ve encountered a lot of crazy AdWords and PPC advertising mistakes that clients and junior PPC professionals have made.  Mistakes can kill the profitability of any campaign, and sometimes the mistakes are so tragic that advertisers never return to AdWords due to their fear of blowing an ad budget on worthless traffic. Some of the mistakes and oversights […]