7 Strategies to Boost Text Ads

  Composing text ads in AdWords is easy. Composing good text ads in AdWords is not.    Creating compelling text ads means cramming psychology, copywriting, and advertising into 3 lines [...]

Avoid These 7 AdWords Mistakes

  Fundamentally, AdWords is an exercise in knowing who your potential customers are and what they might want, and best utilizing your available resources in order to connect with them. [...]