Facebook Retargeting (FBX)

Facebook Retargeting, also known as Facebook Exchange Ads or FBX, is becoming more popular with online marketers.  The ad platform is proving to be an effective way to target people who have [...]

How to Track Facebook Conversions

Now that Facebook has killed its conversion tracking features marketers have to take a couple extra steps to make ensure Facebook marketing efforts are measured properly.   For users of Google [...]

Social Media Facts: Facebook

Facebook has grown into the most powerful social network with over 500 million users who each spend, on average, almost an hour on site every day.  In regards to social media sharing, Facebook [...]